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Seller Case Study: Quick Off-Market Sale

Our Downtown Lafayette sellers decided to sell their home quickly without going to full market. Our team moved swiftly to put together an off-market listing strategy that yielded an incredible outcome in just a few days.

 

  • The property is on a dream cul-de-sac street in the desirable Downtown Lafayette area.
  • We first inspected the home and gave the sellers “homework” to prep the home for staging.
  • Light interior painting, grout refreshening, and landscape updates were done.
  • Our team staged the home and had professional photography taken.
  • Our sellers moved out of the house temporarily while leaving their belongings.
  • All sellers disclosures were completed and a thorough disclosure packet was created.
  • Marketing copy, professional brochure and virtual tour were created.
  • We put the home on the MLS as “Coming Soon” with availability to show the home to create momentum and a sense of urgency within the buyer pool.
  • We reached out to local agents to let them know they had the chance to show the property in the “Coming Soon” status.
  • We set up a calendly schedule for agent/client showings.
  • Within 24 hours of initial showings, we had a beautiful, non-contingent offer over the list price.
  • Our sellers, who live in the “land of reason,” did not feel the need to try to get a higher list price and risk losing this great offer with wonderful buyers.
  • Both the sellers and the buyers are thrilled with the outcome!
Lead REALTOR® | CEO | Dana Green Team at COMPASS Lafayette
Legacy Built. Future Focused. For over 20 years, the Dana Green Team has led Lamorinda real estate...

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