Multiple Offers in Moraga

This summer, our team had the privilege of guiding a family of five through the seamless purchase of their new home and the swift sale of their previous residence. This story underscores our team's expertise in efficiently preparing a home for sale, executing a strategic marketing plan, and attracting multiple offers within just six days on the market.

The Challenge

Our clients, a young family in Moraga, were eager to sell their current home quickly after closing on their new home in early July. However, they were also keenly aware of the late summer timing, particularly avoiding the OMPA Swim Meet weekend when local attention would be diverted from real estate.

Our Approach

1. Strategic Preparation: Collaborating closely with our clients, we identified and prioritized essential pre-sale work. We swiftly arranged inspections and coordinated with vendors to ensure the home was market-ready in record time.
2. Curated Staging: Our in-house staging team meticulously designed interiors to appeal to young families. We focused on maximizing functionality and highlighting the property's spacious yard and detached home office, creating an inviting and versatile living space.
3. Efficient Listing Strategy: We strategically listed the home on the last Thursday in July, optimizing the timing to hold open houses over the weekend. This allowed us to showcase the property before the distraction of the big swim meet.

The Result

• In Contract Within Six Days: The home received significant interest and went under contract in less than a week.
• Multiple Offers: We received five competitive offers.
• Record-Setting Price: The home achieved the 3rd highest price per square foot in Moraga for 2024.
• Exceeding Expectations: The final sale price surpassed our clients’ expectations.

Key Takeaways

This success story highlights the critical importance of:

• Understanding and Respecting Client Priorities: Tailoring our approach to meet our clients' specific needs and timelines.
• Strategic Property Preparation and Presentation: Ensuring the home was impeccably prepared and presented to attract potential buyers.
• Efficient and Effective Sales Processes: Implementing a well-timed and targeted marketing strategy to maximize exposure and interest.

We're thrilled with the outcome and deeply appreciate the trust our clients placed in our team. This experience reaffirms our commitment to delivering exceptional service and results for our clients.